Gran Canaria was one of the key reference tourist destinations at the ‘TTG Top 50 Travel Agencies 2017′ gala, a prestigious annual ceremony held in Birmingham that brought together 200 of the UK’s top travel professionals to reward travel agencies in the British market.
The Cabildo de Gran Canaria sponsored the award for Best Online Travel Agency in the United Kingdom, which this year went to Holidaysplease, an agency with more than 15 years of experience in luxury travel. This award recognises the company’s outstanding work during 2016 and especially for excellent promotion within the UK travel sector.
Ironically they were selected for the award despite their having no current offerings to this island, which i, regardless, one of the top destinations in the UK market.
Gran Canaria was the only Spanish destination to participate in the gala, projecting promotional videos of the destination during the ceremony and with the island’s logo presented on the programme, screens around the room and through social networks. The Cabildo of Gran Canaria tourism councilor, Ines Jiménez, pointed out the importance of collaborating in this gala that has become an ideal platform to showcase innovations offered by our island to professionals within the British travel industry.
The Gran Canaria Tourism Board shared a table at the event with the most prominent agents nominated in the category they sponsored, among them representatives of OnTheBeach, an onLine travel agency that actively collaborates in the promotion of the destination and who last year were awarded this same accolade.
The sponsorship and outreach is framed within the marketing plan that will also facilitate participation in the TTG Travel Awards Gala, to be held in London, this coming September, rewarding the very best professionals in the British sector, including tour operators and airlines.